Bespoke SEO Management for Orthodontists
- More Leads
- More Sales
- Increased Revenue
WE ARE HERE TO HELP
Do these issues sound familiar?
- Difficult to obtain backlinks
- Unsure what content to write
- Lack effective SEO strategy
- No time to implement
- Technical knowledge issues
Our Approach
Our team takes time to learn your business, the niche you operate in and the resources your organisation has. We then develop a bespoke strategy to utilise your current assets and invest the time into those tasks we’re better suited at actioning. This lean approach is favoured by our clients as it seeks to maximise your return-on-investment (ROI).
OUTCOMES
What To Expect
More Backlinks
Backlinks are a form of Off page SEO and are essential in creating organic traffic and ranking higher in Google. Our team of digital marketers are here to help you achieve higher rankings.
Better Content
Content is essential on any webpage. It must be useful and authoritative in order for it to help you rank higher in search engines. We are here to help you achieve your corporate goals.
Optimised Website
Websites must be optimised to work in the most efficient way in order to deliver the best services. Our team uses the best tools and strategies in order to provide you with the best results.
What our Customers & Partners Say
..."We've been working with Visibility Agency for a little over a year now and can confidently say, their customer service, communication and quality of work is the same today as it was when we first hired them. They've been the only agency we've used where we receive regular updates, meetings and monthly reports, without fail. They've been an integral part to the growth of our business and cannot recommend them highly enough for both the management of your GoogleAds and website SEO."
Chris Hall — Owner of Hall Personal Training
"Has been great working with George, he really knows his stuff."
David Lister — Director of MX Display
"George has been a real help in shaping the marketing communications at Forest Rock."
Nick Cooper — Sales and Marketing Director at Forest Rock
"The expertise provided by Visibility Agency has been a catalyst in developing our digital marketing strategy."
John Battersby — Managing Director of Fire Trade Supplies
"I just watched your website review with my manager, and we were really impressed! Thank you so much for taking the time to do that, we really appreciate the feedback, and we are looking forward to talking with you later."
Emily Dewell — Marketing Assistant at Stoneworld
***** (Google Review)
William Barron — Managing Director of Bespoke Funeral Care
"It was great to have a 1:1 meeting today with George Allsop. Would highly recommend to anyone looking for any sort of marketing advice to get in touch with George and Visibility Agency."
Daniel Huthwaite — Founder of Smaart Homes
"First page organic result now on "Deltek PIM". Very pleased with this!"
Matthew Nickerson — Director of Flo10
I connected with George yesterday on LinkedIn and he carried out an initial website review for me. The review was amazing in the detail he provided so quickly. We had a follow up call and George managed to understand my issues and also explain in a very clear way what I needed to do and how he could help. excellent communication and approach."
Allister Sly — Owner of Plantation Shutters South Limited
"We've been working with George at Visibility now for around 9 months and have had excellent results including improved SEO results and key word rankings! would highly recommend visibility!"
Jenna Ward — Marketing Assistant at Alpha Rail
"Truthful, honest and competent! At first I didn't expect to learn so much about different marketing strategies and tools. No regrets in working with Visibility."
Dinija Ramanauska — Intern at Visibility Agency
Featured Case Study
Forest Rock
The Brief
The priorities for the management team at Forest rock were to increase their online visibility, increasing brand awareness, increase leads and of course the bottom line - sales. Given the nature of the organisation with multiple products and services as well as distribution channels - the team at Visibility knew that prioritisation would be a key consideration.
The Strategy
Working with their in-house team, Visibility consulted on the design and build of the website which included the market research, competitor research and keyword research. This was done to establish that the direction for the new site, given the number of services offered would be the right one.
The Results
Despite the Covid-19 pandemic, we saw some fantastic results in 2020 for our digital partner Forest Rock. Total traffic rose by 1,818 % and from that we saw an 868% increase in organic traffic. Although we cannot share the details, with a change in how their customers purchase products, we also saw a huge growth in online sales with a big contributor of that being Organic Search (SEO) and Paid Search (PPC).
Let's make it happen
Our talented team of SEO experts cover all aspects to ensure the success of the strategy, here are the areas we can help you with:
SEO for Orthodontists
Search engine optimisation (SEO) is the process by which you are increasing the chances of visibility to your Orthodontist website. This is in order for Google and other search engines to see you and rank your site in the most appropriate place.
Keyword Research
When searching for answers it is often that your target audience is using similar terms and phrases. These are known as keywords and are important when writing content directed at your target audience when they are searching for Orthodontists.
Google Rankings
Google’s spiders scan your webpage in order to rank your site. The rankings are displayed on search engine results pages and the higher up the site the more chance it has to be clicked on and therefore viewed by your target audience.
Content
It is important that the content within your site is targeted towards your desired target audience. It must be relevant and useful to your audience’s search query in order to be absorbed and used by your desired demographics.
Technical SEO
Technical SEO needs to be optimised in order to rank higher on Google or any other search engines. This includes mobile friendliness, website speed and duplicate content. Each one of these aspects must be completed to the highest of qualities in order for search engines to rank your Orthodontist site highly.
On-Page SEO
Changing content, on page images and URLS are all ways to optimise on page SEO. by doing this it allows search engines to easily analyse your site to see whether your content answers consumers’ search queries.
Off-Page SEO
Off page SEO includes social media content and any other changes that can be made outside the web page itself to allow your webpage to be seen by others and indicated to search engines that your page is recognised and well known.
Link Building
Building links is an important way to gain exposure and to let search engines know that your site has some authority. Therefore, these search engines will rank your site higher knowing that your content is recognised by others.
Local SEO
Local SEO focuses on the surrounding areas search queries. Your aim is to rank highly within the surrounding areas of your Orthodontist business. This is becoming very competitive but if done correctly can bring great results.
Core Web Vitals
Google has a set of metrics which determine a user’s experience when using your site. These three metrics indicate to Google your site is performing well and is to a good standard for users.
Visibility Agency Digital Marketing Podcast
The Visibility Agency® Digital Marketing podcast is produced by Visibility Agency®, A Digital Marketing Agency Providing Maximum Visibility, Minimum Stress.
The host of the show is George Allsop and he is often joined by Co-Founder, Anna Allsop.
In each episode, we’re either talking to marketers about their journeys and lifting the lid on their experiences or we’re providing insights into best practises and the latest news and trends in the fast paced world of digital marketing.
Watch Latest Episode