SEO Management for Healthcare Companies

  • More Leads
  • More Sales
  • Increased Revenue
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WE ARE HERE TO HELP

Do these issues sound familiar?

  • Difficult to obtain backlinks
  • Unsure what content to write
  • Lack effective SEO strategy
  • No time to implement
  • Technical knowledge issues
It doesn't have to be this way

Our Approach

Our team takes time to learn your business, the niche you operate in and the resources your organisation has. We then develop a bespoke strategy to utilise your current assets and invest the time into those tasks we’re better suited at actioning. This lean approach is favoured by our clients as it seeks to maximise your return-on-investment (ROI).

OUTCOMES

What To Expect

More Backlinks

Our highly skilled team is able to help you and your company create more valuable backlinks to increase your chances of ranking highly within search engines.

Better Content

Content aimed towards your ideal target audience is something our talented digital marketers can help you and your corporate team with, to achieve goals and objectives.

Optimised Website

Allowing your website to work in the best possible way is key. With the help of our team, we are trained to provide the best possible tools and strategies to do this.

What our Customers & Partners Say

Featured Case Study

Forest Rock

The Brief

The priorities for the management team at Forest rock were to increase their online visibility, increasing brand awareness, increase leads and of course the bottom line - sales. Given the nature of the organisation with multiple products and services as well as distribution channels - the team at Visibility knew that prioritisation would be a key consideration.

The Strategy

Working with their in-house team, Visibility consulted on the design and build of the website which included the market research, competitor research and keyword research. This was done to establish that the direction for the new site, given the number of services offered would be the right one.

The Results

Despite the Covid-19 pandemic, we saw some fantastic results in 2020 for our digital partner Forest Rock. Total traffic rose by 1,818 % and from that we saw an 868% increase in organic traffic. Although we cannot share the details, with a change in how their customers purchase products, we also saw a huge growth in online sales with a big contributor of that being Organic Search (SEO) and Paid Search (PPC).

Let's make it happen

Our talented team of SEO experts cover all aspects to ensure the success of the strategy, here are the areas we can help you with:

Healthcare SEO Agency

SEO stands for search engine optimisation and is the process by which you aim to improve the quality of web traffic to your site from search engines. As a result, this may lead to increased sales and higher rankings.

Keyword Research

Keyword research is important when it comes to creating content and wanting to rank higher within search engines. Knowing which words are commonly used by your target audience is key, as it will allow you to understand which words to include within content of your own.

Google Rankings

Rankings on Google are indicators for which web pages are the best at answering your specific search query when searching for healthcare companies. The websites displayed at the top are often the ones with the best answers according to Google.

Content

Good content always targets the demographic specifically. When writing content, it must be useful to the demographic and their search query which is why it is important to do your keyword research prior.

Technical SEO

Using technical tools and strategies it is important to make it as easy as possible for search engines to crawl and index your pages in order to be able to rank higher in searches. This could include optimising your URL structure for example.

On-Page SEO

On-page SEO includes all changes that can be made directly by you to your website. This could include mobile friendliness, structure of content and image optimisation. All these factors work together to allow for your Healthcare company to rank higher in Google.

Off-Page SEO

Off-page SEO includes any form of link or image that allows others from outside of your website access the information on your website. This could include blogs, forums, and articles. This increases the traffic to your site and in-turn could increase sales.

Link Building

Link building is a major factor within SEO and can increase organic traffic to your site. Links can be built within your site and away from your site allowing potential co consumers to click on these links and be directed straight to your web page when looking for Healthcare companies.

Local SEO

Local SEO targets people within the area who are looking for Healthcare companies or answers that your Healthcare company can provide. The aim is to be at the top of the list when your target audience searches for answers.

 

Core Web Vitals

There are certain key metrics called core web vitals that Google has created to score a user’s experience when using your website. Google monitors these readings and the sites with the best scores rank higher on Google.

Visibility Agency Digital Marketing Podcast

The Visibility Agency® Digital Marketing podcast is produced by Visibility Agency®, A Digital Marketing Agency Providing Maximum Visibility, Minimum Stress.

The host of the show is George Allsop and he is often joined by Co-Founder, Anna Allsop.

In each episode, we’re either talking to marketers about their journeys and lifting the lid on their experiences or we’re providing insights into best practises and the latest news and trends in the fast paced world of digital marketing.

Watch Latest Episode