Derby SEO Company

  • More Leads
  • More Sales
  • Increased Revenue
Free Website Review


Do these issues sound familiar?

  • Difficult to obtain backlinks
  • Unsure what content to write
  • Lack effective SEO strategy
  • No time to implement
  • Technical knowledge issues
It doesn't have to be this way

The Marketing Geeks

Our Team

George Allsop

Managing Director & Founder

Anna Allsop


Dinija Ramanauska

Marketing Assistant

Ariel Zagórski

Video Editor

Rona Bernardino

Paid Media Executive

Paweł Sawczuk

Lead Web Developer

Our Approach

Our team takes time to learn your business, the niche you operate in and the resources your organisation has. We then develop a bespoke strategy to utilise your current assets and invest the time into those tasks we’re better suited at actioning. This lean approach is favoured by our clients as it seeks to maximise your return-on-investment (ROI).

We’ve Worked With...

Those Who Trust Us


What To Expect

More Backlinks

Backlinks are essential to all businesses. We have a team of Off-page SEO experts ready to help you succeed.

Better Content

With the help of our creative content creators you'll be sure to reach your goals.

Optimised Website

Our team are here to help you get your site performing to its best.

What our Customers & Partners Say

Featured Case Study

Forest Rock (Loughborough)

The Brief

The priorities for the management team at Forest rock were to increase their online visibility, increasing brand awareness, increase leads and of course the bottom line - sales. Given the nature of the organisation with multiple products and services as well as distribution channels - the team at Visibility knew that prioritisation would be a key consideration.

The Strategy

Working with their in-house team, Visibility consulted on the design and build of the website which included the market research, competitor research and keyword research. This was done to establish that the direction for the new site, given the number of services offered would be the right one.

The Results

Despite the Covid-19 pandemic, we saw some fantastic results in 2020 for our digital partner Forest Rock. Total traffic rose by 1,818 % and from that we saw an 868% increase in organic traffic. Although we cannot share the details, with a change in how their customers purchase products, we also saw a huge growth in online sales with a big contributor of that being Organic Search (SEO) and Paid Search (PPC).


How long will it take for me to rank position 1?

Each keyword has its own unique competitors. So, the level of competition for that specific term will depend how easily it is to rank for that term. Best practises should also be applied to your domain too to encourage such rankings.

How much does SEO cost?

Depending on what you want to achieve, determines the SEO strategies which we will employ. We develop strategies to encourage the biggest ROI as soon as possible. The cost ultimately depends on a number of factors bespoke to your business aims.

How can my team support the SEO strategy?

We advocate to all businesses to make use of exists resources. If you have an in-house team with skills that can support the SEO strategy, we're more than happy to work with you and your team to push the SEO strategy forward.

Do I really need SEO?

It depends. Depending on your business model and other marketing channels you may not require SEO. However, for most businesses it's very much beneficial to appear on search engines for keywords relating to your businesses' products and services.

How does SEO work?

SEO is all about ensuring that search engines like Google and Bing are able to read and understand your website as well as see your website as an authoritative voice in your niche.

How do I improve my websites authority?

There are multiple factors. Increasing the amount of relevant content for your niche, increasing the amount of backlinks pointing to your domain from websites in your niche as well as ensuring your website is technically sound - are just some ways.

Can I just buy backlinks?

Yes, you can - but please don't. Unfortunately, not all backlinks were born equal. Those backlinks which are achieved through genuine business relationships are more authoritative from the eyes of search engines like Google and Bing. Purchasing backlinks can have a negative impact on your domains authority and actually make it more difficult to reach the goal you're trying to achieve.

How can I check my keyword rankings?

Drop me an email with the subject: "Send me my website's rankings" to and I'll send you list of yours the same day.

When am I likely to start seeing results from SEO?

This is dependant on the competitive and the number of hours invested into increasing the authority of your domain. It doesn't happen over night, but in the long term for many business models is a great way to gain free traffic.

Let's make it happen

Our talented team of SEO experts cover all aspects to ensure the success of the strategy, here are the areas we can help you with:

Derby SEO Company

In simple terms, SEO is the process of improving your website to increase its visibility when people search for products or services related to your business in Google, Bing or other search engines. The better visibility, the better chance you will have to gain attention and attract new customers.

Visibility Agency Limited
103 Duffield Road
DE22 1AE

Keyword Research

Keyword research is essential to any content creation. Without knowing what sorts of words your audience are using, it is impossible to know what to write about within your content. If keyword research is something you don’t know where to start with then leave it to us! We know exactly what to do!

Google Rankings

Google crawls your site in order to decide where to rank you compared to other sites. The sites that answer the web users search query the best are the ones that are ranked highest within search engine results pages. If you want your site to rank higher then get in touch today!


Content is essential to any business. Without content you will be unable to advertise your products and services effectively. We have a team of content creators who are able to create the best content for your business. We create content that is unique to your business and aims to meet your objectives.

Technical SEO

Technical SEO involves all things technical within your site. For example the site speed and making the pages easy to crawl and index for search engines such as Google. Visibility have a team of skilled technical SEO individuals who are ready to help.

On-Page SEO

On-page SEO involves all activities taken place directly on your site. This includes modifications to URLs, on page content and images. We have a team of highly qualified On-page SEO individuals waiting to help you reach the top.

Off-Page SEO

Off-Page SEO involves any actions taken place away from your site. This can include any social media activity, backlinks and more. If this is something you struggle to set aside time for then no need to worry. We are here to help you with all your off page SEO needs.

Link Building

Building links is essential to increasing your ranking with search engines such as Google. Link building is a form of off page SEO.We are here to help you gain the highest quality backlinks in order to be recognised by Google and earn higher rankings.

Local SEO

Local SEO involves attempting to gain higher rankings within the local area of your business. Being the at the top of search engine results pages when individuals are searching for products and/or services that you are providing is essential in gaining an increase in organic traffic and potential sales.

Core Web Vitals

Google has a set of metrics that test and monitor the web users experience while using your site. The better the user experience according to these metrics the higher Google is likely to rank your site.

Visibility Agency Digital Marketing Podcast

The Visibility Agency® Digital Marketing podcast is produced by Visibility Agency®, A Digital Marketing Agency Providing Maximum Visibility, Minimum Stress.

The host of the show is George Allsop and he is often joined by Co-Founder, Anna Allsop.

In each episode, we’re either talking to marketers about their journeys and lifting the lid on their experiences or we’re providing insights into best practises and the latest news and trends in the fast paced world of digital marketing.

Watch Latest Episode