SEO Management for Car Dealers

  • More Leads
  • More Sales
  • Increased Revenue
Free Website Review


Do these issues sound familiar?

  • Difficult to obtain backlinks
  • Unsure what content to write
  • Lack effective SEO strategy
  • No time to implement
  • Technical knowledge issues
It doesn't have to be this way

Our Approach

Our team takes time to learn your business, the niche you operate in and the resources your organisation has. We then develop a bespoke strategy to utilise your current assets and invest the time into those tasks we’re better suited at actioning. This lean approach is favoured by our clients as it seeks to maximise your return-on-investment (ROI).


What To Expect

More Backlinks

Backlinks are something that our team is able to help your corporate team improve. Aiming for them to be of high quality and good standard.

Better Content

Useful and relevant content, targeted towards your target audience is something our team will help you achieve.

Optimised Website

Our trained marketers are skilled in making your webpage work to its best ability.

What our Customers & Partners Say

Featured Case Study

Forest Rock

The Brief

The priorities for the management team at Forest rock were to increase their online visibility, increasing brand awareness, increase leads and of course the bottom line - sales. Given the nature of the organisation with multiple products and services as well as distribution channels - the team at Visibility knew that prioritisation would be a key consideration.

The Strategy

Working with their in-house team, Visibility consulted on the design and build of the website which included the market research, competitor research and keyword research. This was done to establish that the direction for the new site, given the number of services offered would be the right one.

The Results

Despite the Covid-19 pandemic, we saw some fantastic results in 2020 for our digital partner Forest Rock. Total traffic rose by 1,818 % and from that we saw an 868% increase in organic traffic. Although we cannot share the details, with a change in how their customers purchase products, we also saw a huge growth in online sales with a big contributor of that being Organic Search (SEO) and Paid Search (PPC).

Let's make it happen

Our talented team of SEO experts cover all aspects to ensure the success of the strategy, here are the areas we can help you with:

Car Dealer SEO

Allowing search engines such as Google to view your site easily is key to SEO management for Car Dealers. Good SEO allows for your website to be visible to users and search engines. The easier your site is to visit the high the ranking your Car dealers will get.

Keyword Research

Words used by your target audience to find your car dealers are known as Keywords. These keywords are essential for ranking as high as possible within search engines. By including these words within your website, you are optimising your chances at ranking highly.

Google Rankings

Google ranks sites based on their relevance and usefulness to the users search query. Search engines crawl and index pages to see whether their site is going to answer the search query of the user. The ones that best solve the user problem will be ranked towards the top.


Engaging your audience and persuading them to click on your page is essential in SEO. For this reason, content must be useful and relevant to the user. Content must be linked to the service and/or product you are selling in order to be ranked highly.

Technical SEO

Having good technical SEO involves allowing your webpage to be easily crawled and indexed by search engines such as Google. With specific tools and strategies improving your Car Dealer website will increase your chances at ranking highly on search engine results pages.

On-Page SEO

Content, images, and URLs are all examples of On-page SEO. changes made to your Car Dealers On-page SEO allow you the opportunity to rank higher within search engines. Making your site more visually appealing and easier to navigate also helps with this.

Off-Page SEO

Off page SEO includes changes made to Blogs, social media and even backlinks. The better quality these aspects of Off-page SEO are, the better chance your Car Dealers have at ranking higher on search engine results pages.

Link Building

Link building is an example of Off-page SEO. It involves gaining links to your webpage from other websites. This builds your organic traffic to your webpage and indicates to Google and other search engines that your Car Dealer site has value.

Local SEO

The aim of Local SEO is to rank highest when someone in the area is searching for Car Dealers. It involves the area in which your business operates and the competition that surrounds it. Aiming to have good local SEO will allow you the best opportunity to rank higher in your local area.


Core Web Vitals

The user experience is very important when it comes to ranking in search engines such as Google. Google itself has three main metrics that it follows in order to test whether the user experience is of a high enough standard for its users.

Visibility Agency Digital Marketing Podcast

The Visibility Agency® Digital Marketing podcast is produced by Visibility Agency®, A Digital Marketing Agency Providing Maximum Visibility, Minimum Stress.

The host of the show is George Allsop and he is often joined by Co-Founder, Anna Allsop.

In each episode, we’re either talking to marketers about their journeys and lifting the lid on their experiences or we’re providing insights into best practises and the latest news and trends in the fast paced world of digital marketing.

Watch Latest Episode