Tailored PPC Management In Birmingham
- Give your business the digital transformation it deserves with a game-changing PPC campaign
How we can help
Birmingham, do you have these PPC issues?
- Can’t get your head around ad platforms
- Not sure how to create PPC campaigns
- Spending and not seeing any returns
- Already spinning too many plates
These are the advantages of PPC campaigns:
Immediate Results
Unlike SEO, PPC ad results are automatically visible when the campaign is launched. Google verifies them very quickly, usually within 24 hours. This will allow your business to react quickly to the current market situation.
Flexible budget management
It is only up to you what amount you would like to spend on advertising on Google. You can freely manage your budget by redirecting it to various advertisements depending on their effectiveness or the actions of the competition.
Guarantee of Effectiveness
The effects of PPC activities are not influenced by any Google algorithms. So you can be sure that your campaigns will reach the right audience and bring the desired results such as leads and conversions.
Rich Marketing Data
The information gained from PPC campaigns has great value. After the campaigns, you can analyse impressions, clicks, and conversion data for each keyword. This can help your business to devise even better SEO and PPC strategies in the future.
INDUSTRY RECOGNITION
Our Approach
As experts in PPC in Birmingham, we love developing bespoke marketing strategies to help you smash your business objectives. First, we carry out in-depth research to understand your offering, competitors, and target audience. We use this data to create a digital marketing strategy that will deliver the highest number of conversions at the lowest cost.
We care about the small details that make up the bigger picture, that’s why we periodically run reports on our campaigns. And by reviewing them too, we’re always ensuring you have a Birming PPC campaign that’s fully optimised. That means streamlining your ad spend, generating new leads, and driving traffic to your website.
OUTCOMES
What can you expect?
Data-driven strategies
We’ll keep you ahead of the competition with our data-led PPC management Birmingham services. We know exactly what your customers’ motivators are to get them to convert on your website.
Creative messaging
We’ve got excellent skills in content marketing too. We’ll land expertly-crafted campaign copy that captures your customers’ attention and deeply connects with them.
Transparent reporting
We’ll take the guesswork out of your paid social campaign with our totally transparent reporting. We’ll show you everything you need to see, and not just focus on the top-level vanity metrics.
What our Customers & Partners Say
..."We've been working with Visibility Agency for a little over a year now and can confidently say, their customer service, communication and quality of work is the same today as it was when we first hired them. They've been the only agency we've used where we receive regular updates, meetings and monthly reports, without fail. They've been an integral part to the growth of our business and cannot recommend them highly enough for both the management of your GoogleAds and website SEO."
Chris Hall — Owner of Hall Personal Training
"Has been great working with George, he really knows his stuff."
David Lister — Director of MX Display
"George has been a real help in shaping the marketing communications at Forest Rock."
Nick Cooper — Sales and Marketing Director at Forest Rock
"The expertise provided by Visibility Agency has been a catalyst in developing our digital marketing strategy."
John Battersby — Managing Director of Fire Trade Supplies
"I just watched your website review with my manager, and we were really impressed! Thank you so much for taking the time to do that, we really appreciate the feedback, and we are looking forward to talking with you later."
Emily Dewell — Marketing Assistant at Stoneworld
***** (Google Review)
William Barron — Managing Director of Bespoke Funeral Care
"It was great to have a 1:1 meeting today with George Allsop. Would highly recommend to anyone looking for any sort of marketing advice to get in touch with George and Visibility Agency."
Daniel Huthwaite — Founder of Smaart Homes
"First page organic result now on "Deltek PIM". Very pleased with this!"
Matthew Nickerson — Director of Flo10
I connected with George yesterday on LinkedIn and he carried out an initial website review for me. The review was amazing in the detail he provided so quickly. We had a follow up call and George managed to understand my issues and also explain in a very clear way what I needed to do and how he could help. excellent communication and approach."
Allister Sly — Owner of Plantation Shutters South Limited
"We've been working with George at Visibility now for around 9 months and have had excellent results including improved SEO results and key word rankings! would highly recommend visibility!"
Jenna Ward — Marketing Assistant at Alpha Rail
"Truthful, honest and competent! At first I didn't expect to learn so much about different marketing strategies and tools. No regrets in working with Visibility."
Dinija Ramanauska — Intern at Visibility Agency
Why choose Visibility Agency as your PPC agency in Birmingham?
We’re a small digital marketing agency, working remotely with businesses across Birmingham, the UK, and beyond. But don’t let our size fool you. We’re a team of experts that are passionate about helping companies achieve next-level growth. We believe in using our knowledge to support business owners and marketing managers in their objectives with top-notch PPC strategies. We’re a friendly bunch too, which always helps.
And we’re an official Google Partner, so you know we’re experts in profitable PPC management Birmingham. But we’ll let our results do the talking. Our campaigns have increased transactions by 86%, reduced cost-per-click by 41%, and much more.
Pay-per-Click (PPC) FAQs
How does pay-per-click work?
You host ads on a third-party website which are clicked by users. The ads take the user through to a designated landing page, and you pay a fee each time that happens.
How much does PPC marketing cost?
It depends on many factors. Not the answer you want to hear, we know. But keywords have their own level of competition, and their fees are influenced by things like trends, location, the industry, etc.
What is an example of PPC?
A good example of PPC is seeing adverts for companies on online news sites. These are usually located at the top of the pages or down the sides as you scroll.
Do people actually click on Google Ads?
In short, yes. Google search is the most frequently used search engine, so it’s the perfect way to get your company in front of new and existing customers.
Can PPC really help my business grow?
PPC is a great way of showing your business to the right audience. In contrast to SEO, PPC ads will take your page to the top of Google almost immediately. This can be very advantageous if your business is just starting out or you don’t want to wait until SEO strategies start working. With PPC you will gain leads and conversions faster than with SEO. Plus, your ads will only show to people who specifically typed in keywords that you used in your PPC campaigns. This gives you higher chances of conversions.
Another benefit of PPC is full control over advertising. You can monitor your ads easily, which allows for testing different ad types and adjusting small details as needed. Moreover, you don’t have to worry about the budget because you can set it to what you are willing to spend monthly and daily (and you only pay when someone clicks your ad). Therefore, our PPC Management Agency loves PPC ads for all these reasons.
Also, there are many different formats of PPC ads, which also enables finding the strategy that will work for your niche. These are the most popular types of PPC:
- Search Ads
- Display Ads
- Remarketing Ads
- Video Ads
- Shopping Ads
Our marketing experts will create a detailed PPC marketing strategy for your business
We help businesses to find PPC opportunities that drive relevant and valuable traffic to their websites. We are passionate about making an impact and helping you grow your business. Our talented PPC management Birmingham team will make sure that a well-implemented strategy will bring you more traffic, leads and sales.
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Let's make it happen
Whether you’re completely new to PPC advertising or want to streamline your ad spend with targeted campaigns, we’re a team of experts who deliver game-changing results.
PPC Birmingham
As PPC Birmingham specialists, we’re obsessed with delving deep into all things data and digital marketing. Chat to us about your business objectives and we’ll make it our mission to turn them into a reality. We can work with you on an effective PPC Birmingham strategy. Maybe that looks like Bing Ads or display ads, teamed with our next-level SEO services. Whatever we decide is best for your business, we’ve got a proven track record of driving continued growth for our customers.
PPC Audit
We can run an audit on any previous PPC Birmingham ads to analyse their performance. We’ll unpack your campaign to evaluate things like keyword performance, ad spend, and your return on investment. We’ll chat to you about things that worked well, and how we can improve your future strategy.
Google Ads (formally Google AdWords)
Search ads are invaluable for getting in front of your target market. As the most popular search engine, you’ll find many of your customers are already searching for your product or service on Google. As PPC management Birmingham experts, we can create a paid search campaign that will have you appearing in the top spots, right in front of all those potential customers.
Google Shopping
Showcase your products with Google’s shopping feature. We can tap into the customers who already know what they’re looking for by gathering data on their search behaviours. We’ll put your product right in front of them and increase your conversion rate.
Google Ads International Campaigns
We’re so proud of our incredible PPC management Birmingham services, but we can also help you expand into territories all over the world. We know how to target new and existing customers with effective international campaigns, so let us guide you through the process for global success.
Display Advertising
Capture the attention of your customer with eye-catching adverts. We know that a one-size-fits-all approach doesn’t work here though, so we’ll create a PPC Birmingham strategy that not only meets your objectives, but resonates with your audience through powerful messaging.
Remarketing
Reconnect with previous website visitors with an effortless remarketing strategy. Here we’re aiming to turn lurkers into new customers. We’ll do this with a data-driven PPC Birmingham campaign that speaks to their motivators for purchasing and aligns with their values.
Visibility Agency Digital Marketing Podcast
The Visibility Agency® Digital Marketing podcast is produced by Visibility Agency®, A Digital Marketing Agency Providing Maximum Visibility, Minimum Stress.
The host of the show is George Allsop and he is often joined by Co-Founder, Anna Allsop.
In each episode, we’re either talking to marketers about their journeys and lifting the lid on their experiences or we’re providing insights into best practises and the latest news and trends in the fast paced world of digital marketing.
Watch Latest Episode