SEO Management for Automotive Companies

  • More Leads
  • More Sales
  • Increased Revenue
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WE ARE HERE TO HELP

Do these issues sound familiar?

  • Difficult to obtain backlinks
  • Unsure what content to write
  • Lack effective SEO strategy
  • No time to implement
  • Technical knowledge issues
It doesn't have to be this way

Our Approach

Our team takes time to learn your business, the niche you operate in and the resources your organisation has. We then develop a bespoke strategy to utilise your current assets and invest the time into those tasks we’re better suited at actioning. This lean approach is favoured by our clients as it seeks to maximise your return-on-investment (ROI).

OUTCOMES

What To Expect

More Backlinks

With our team of digital marketers, we aim to provide you with the best quality backlinks to allow you the best opportunity to rank highly in search engines.

Better Content

We have highly trained content writers who are at hand to aid your team to produce the best and most relevant content.

Optimised Website

Having a site that works to high standards is essential. With our technical tools and strategies, we make it our mission to get your site working its best.

What our Customers & Partners Say

Featured Case Study

Forest Rock

The Brief

The priorities for the management team at Forest rock were to increase their online visibility, increasing brand awareness, increase leads and of course the bottom line - sales. Given the nature of the organisation with multiple products and services as well as distribution channels - the team at Visibility knew that prioritisation would be a key consideration.

The Strategy

Working with their in-house team, Visibility consulted on the design and build of the website which included the market research, competitor research and keyword research. This was done to establish that the direction for the new site, given the number of services offered would be the right one.

The Results

Despite the Covid-19 pandemic, we saw some fantastic results in 2020 for our digital partner Forest Rock. Total traffic rose by 1,818 % and from that we saw an 868% increase in organic traffic. Although we cannot share the details, with a change in how their customers purchase products, we also saw a huge growth in online sales with a big contributor of that being Organic Search (SEO) and Paid Search (PPC).

Let's make it happen

Our talented team of SEO experts cover all aspects to ensure the success of the strategy, here are the areas we can help you with:

Automotive SEO Services

Making it easier for search engines such as Google to see your site is key. SEO tactics and tools are essential in providing your site with the best chance at visibility. The easier your site is to be seen the best opportunity your Automotive Company has at ranking higher on search engines such as Google.

Keyword Research

Keywords are words used commonly by your target audience. These words are important to use when creating content as it allows your Automotive site to rank highly for these common words. Having these keywords included in your site also allows you the chance to be clicked on by your target audience as these words should be similar to the ones, they use within their search query.

Google Rankings

Google indexes and crawls sites to decide which sites best answer a user’s search query. The sites that Google see as the best at answering these questions, they rank the highest. It is your aim to be as high as possible on search engine results pages.

Content

Relevant and useful content is what your site should include. This content must appeal to your target audience and be relevant to the questions that they are asking. As well as being relevant to your chosen demographic the content must be relevant to the products/ services sold by your Automotive company in order to be recognised and clicked on.

Technical SEO

Technical SEO involves any technical changes made to your webpages. Allowing your website to be crawled as easily as possible by search engines through little changes to your technical parts of your site. The better your technical SEO the higher your chances are at ranking highly on Google.

On-Page SEO

On-page changes such as content, images and URLs are all part of On-page SEO. These are changes that are/ can be made specifically by the creator of the site. Changing parts of your site to make it more enjoyable and easier to use for the user is key to your On-page SEO.

Off-Page SEO

Off-page SEO involves any changes that can be made outside of the Automotive company’s website itself. These changes include any blogs that may have been written, Guest blogs and even social media posts that can be changed or uploaded.

Link Building

Google and any other search engines favour good quality and large quantities of links. These links can be formed through getting other sites to link to yours and you may do the same in return. This created more organic traffic to your site and in turn allows search engines to understand that your site holds some value within it.  

Local SEO

Local SEO is important in giving your site the opportunity to rank highly within the local area that your Automotive Company operates in. When consumers search for Automotive companies within the local area it is desired that your company will show at the top. With good Local SEO you can achieve this.

 

Core Web Vitals

Google has a set of three metrics that measure and determine the quality of the users experience when using your Automotive company’s website. The better the user experience the higher the rankings.

Visibility Agency Digital Marketing Podcast

The Visibility Agency® Digital Marketing podcast is produced by Visibility Agency®, A Digital Marketing Agency Providing Maximum Visibility, Minimum Stress.

The host of the show is George Allsop and he is often joined by Co-Founder, Anna Allsop.

In each episode, we’re either talking to marketers about their journeys and lifting the lid on their experiences or we’re providing insights into best practises and the latest news and trends in the fast paced world of digital marketing.

Watch Latest Episode