Tailored Bing Ads Management for Your Company

  • More Traffic
  • Increased Leads
  • Make More Sales
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Do you lack time and expertise?

  • Unsure How To Create Campaigns
  • Complex Ad Platforms
  • Lack Effective Optimisations Strategies
  • Constantly Changing Interfaces
  • No Time to Implement
It doesn’t have to be this way…

Our Approach

Our team of Paid Advertising experts analyse your commercial offering, the market you operate in and the wider marketing strategy. From this, we’re able to develop a bespoke strategy to meet the required outcomes. We take a data-led approach to constantly make important optimisations to maximise your budget and drive leads and sales for your business.

Bing Ads Agency

Bing Ads, since 2019: Microsoft Advertising, is a pay-per-click advertising platform owned by Microsoft. Bing is the second largest search engine in the world. When compared to Google, it may seem small. However, businesses should not miss out on opportunities that Bing brings. The search engine receives over 1.3 billion visits per month. This says it all. Through Bing Ads, businesses can target audiences that cannot be found on Google and vice versa. What is more, Bing has much lower competition and lower CPCs. Thus, these reasons are more than enough to start utilising Microsoft Advertising. Our Bing Ads Agency UK can help you to develop highly effective PPC campaigns.

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Is Microsoft Advertising right for you? Our Bing Ads Agency will find out!

Additional Advertising Channel

You are probably already utilising Google Ads. What is stopping you from using Bing Ads? Lack of time? Our Bing Ads Agency can transfer all data from one network to another and optimise all campaigns accordingly. We will make sure that your Bing Ads serve their purpose and that your brand has a great representation.

Audit, account setup & optimisation

Our team will help you with account setup for Microsoft Advertising and run audits for your existing campaigns as well. We are here to support your business during the whole Microsoft Advertising journey. From set up, through creating the campaigns to making adjustments.

The right campaign for your business goals

Does your business have clear business goals that you are trying to achieve? We know how important achieving your target is. We will create campaigns based on your goals and take the necessary steps to achieve them. Search Ads, Shopping Ads or Remarketing Ads - leave it to us.

Benefit from our experience

Did you try managing Bing Ads yourself, but it’s not working like you wanted it to work? Maybe you have some doubts or questions that need clarification? Our experienced PPC team can help you out.

We’ve Worked With...

Those Who Trust Us


What To Expect

High-Performing Campaigns

Our team will help boost your ROI by producing high performance campaigns for your business.

Creative Messaging

The best creative messages can be produced by our team to help you reach your desired target audience.

Quality Leads

Our team know all there is to know about gaining quality leads for you business. We are here to help!

What our Customers & Partners Say

Featured Case Study

Hall Personal Training

The Brief

Visibility Agency was appointed to support the digital transformation of Hall Personal Training. We were asked to support their in-house sales team with the Google Ads Paid Search campaigns, to manage them to become more effective and profitable.

The Strategy

With Hall Personal Training having an established sales and marketing process, it was clear what they wanted to achieve and how we could help. By gathering insights from local and national competitors we were able to discover the Paid Search strategies and keywords which were likely to perform well and lead to enquiries. We were able to design campaigns which considered competitor keywords, as well as local and broader terms for those people searching for support with personal training and weight loss. Overall, we were able to explore which strategies would lead to the best Return-on-Investment (ROI) and to double down on those to bring the best results.

The Results

Since April 2021, we’ve been able to improve the Google Ads account to increase CTR by 410.34% and decrease Cost per Conversion by 24.45% when comparing the following periods: April- June 2021 with All time before that until 31st March 2021.

Bing Ads Agency FAQs

What are Bing Ads?

Bing Ads, since 2019 called Microsoft Advertising, is a Microsoft advertising platform based on PPC (pay-per-click). Bing Ads system is very similar to Google Ads in terms of functions and usage.

How do Bing Ads work?

Bing Ads are based on PPC. Thus, this means that advertisers pay only for when users click on their ads.

How much will I need to spend per month?

This depends on a number of factors. Firstly, ask yourself, what am I willing to pay to gain 1 client / customer for my business? It's important to consider the lifetime value of that customer.

How much will it cost per click?

Each keyword / search term will have it's own competition level and therefore cost per click. It's dependant on location and many other factors.

Can you run remarketing ads to my website visitors?

Yes. Remarketing ads are a really useful way to remind your website visitors to come back to your website and complete an action.

Who pays for the ad spend?

The ads account is solely owned by the digital partners we work with and therefore the ad spend is taken direct. The benefit of owning the account means that you have full autonomy should you wish to change provider.

Why is it worth using Bing Ads?

Many people use Google Search, however, a lot still prefer Bing. Every customer counts. Your business could be missing out on people who would be willing to buy your products or services if you are using only Google Ads. Moreover, Microsoft has less competition, which equals lower prices.

Let's make it happen

Our talented team of Paid Advertising experts cover all aspects to ensure the success of the strategy, here are the areas we can help you with:

Bing Ads Agency

PPC is one of the most popular forms of online advertising. Bing ads is a service provided by Microsoft similar to that of Google ads. Our team has all the knowledge of Big ads in order to provide your company with the best possible results.

PPC Audit

PPC audits can be created in order to set our recommendations for you business. We discover the things that worked well for your business ad the things that may need tweaking in order for you corporate goals to be met.

Bing Ads Agency International Campaigns

With Bing ads we can help with all international campaigns you may have. Our team are experts in all things Bing ads. WE can help with both new and existing campaigns you may have.

Bing Display Advertising

Display advertising can be made easier with Bing display ads. Our ream are able to produce the best display ads for your business in order to meet your desired goals.

Bing Remarketing

It is hard to get relevant traffic to your site. However by sending individuals who have already paid an interest in your site a reminder email, may be all you need to gain an increase in organic traffic.

Visibility Agency Digital Marketing Podcast

The Visibility Agency® Digital Marketing podcast is produced by Visibility Agency®, A Digital Marketing Agency Providing Maximum Visibility, Minimum Stress.

The host of the show is George Allsop and he is often joined by Co-Founder, Anna Allsop.

In each episode, we’re either talking to marketers about their journeys and lifting the lid on their experiences or we’re providing insights into best practises and the latest news and trends in the fast paced world of digital marketing.

Watch Latest Episode