SEO Leicester - Search Engine Optimisation | Visibility Agency®

Bespoke SEO Management in Leicester

  • More Leads
  • More Sales
  • Increased Revenue
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WE ARE HERE TO HELP

Do these issues sound familiar?

  • Difficult to obtain backlinks
  • Unsure what content to write
  • Lack effective SEO strategy
  • No time to implement
  • Technical knowledge issues
It doesn't have to be this way
Search Engine Optimisation Agency

Our Approach

Our team takes time to learn your business, the niche you operate in and the resources your organisation has. We then develop a bespoke strategy to utilise your current assets and invest the time into those tasks we’re better suited at actioning. This lean approach is favoured by our clients as it seeks to maximise your return-on-investment (ROI).

OUTCOMES

What To Expect

More Backlinks

Having backlinks are very useful when it comes to ranking highly. Our team is skilled in creating high quality links for your site.

Better Content

Our team is trained in creating unique content for your corporate sites in order to lead you to success.

Optimised Website

A website that runs smoothly is something that can boost your ranking. With our team of digital marketers we are able to keep your website running to its best.

What People Say About Us...

Featured Case Study

Forest Rock

The Brief

The priorities for the management team at Forest rock were to increase their online visibility, increasing brand awareness, increase leads and of course the bottom line - sales. Given the nature of the organisation with multiple products and services as well as distribution channels - the team at Visibility knew that prioritisation would be a key consideration.

The Strategy

Working with their in-house team, Visibility consulted on the design and build of the website which included the market research, competitor research and keyword research. This was done to establish that the direction for the new site, given the number of services offered would be the right one.

The Results

Despite the Covid-19 pandemic, we saw some fantastic results in 2020 for our digital partner Forest Rock. Total traffic rose by 1,818 % and from that we saw an 868% increase in organic traffic. Although we cannot share the details, with a change in how their customers purchase products, we also saw a huge growth in online sales with a big contributor of that being Organic Search (SEO) and Paid Search (PPC).

Let's make it happen

Our talented team of SEO experts cover all aspects to ensure the success of the strategy, here are the areas we can help you with:

SEO Leicester

Search engine optimisation (SEO) involves all the ways in which you can make changes to your site in order for it to become more visible for search engines and potential consumers to access. Having good quality SEO is key to gaining higher rankings.

Keyword Research

Keyword research is very important and can be seen as a fundamental part of starting your journey to success. Without keyword research it is hard to understand what your audience is searching for and the words they are using in order to find answers. As a result it is hard to provide products and services that meet these needs without keyword research.

Google Rankings

Google ranks sites in order to help the user find the answers to their queries. The higher a site ranks the more useful Google or any other search engine sees it to be in regards to the users search query. This is why it is important to provide useful information specifically for your target audience.

Content

High quality content is one of the most important ways to increase your rankings. High quality content includes being unique and targeting the audience you want to attract. By doing this you will see an increase in customers and growth.

Technical SEO

Technical SEO involves making changes to any of the technical aspects of your site. This is to allow your site to run to the best of its ability. As well as this your site must allow search engines such as Google to index and crawl your site in order to place you in the appropriate ranking position.

On-Page SEO

On page SEO is an essential part of SEO and involves making changes to things that are directly on your site. This could be images, textual content, URLs and videos within your site. Slight changes to these elements may be the reason for your increase in growth and sales.

 

Off-Page SEO

Off page SEO involves elements such as high quality backlinks and any other element that aren’t directly within your website. For example these could include improvements to blogs, guest blogs or social media posts. Small alterations to your Off page SEO could be the reason your site experiences higher organic growth.

Link Building

Link building plays a huge part within your Off page SEO. With high quality links and an increased number of links whether this be more shares on social media or physical links on other sites, these could be the key to success for your business.

Local SEO

Local SEO involves gaining a name within the local area in which your business operates. For your business it is important to gain higher rankings when potential customers are searching for the products and services you offer. This will increase your growth and improve your sales.

 

Core Web Vitals

Core web vitals are important to consider when creating a website. Google uses these three core web vitals in order to rate the users experience when using your site. The better the user experience is in relation to these metrics the higher Google will rank your site in search engine results pages.

Improve Your Online Visibility

Request your free website marketing review and our expert team will provide you with bespoke actionable advice to increase leads and sales to your organisation.

Free Website Review