SEO for Orthodontists - Search Engine Optimisation | Visibility Agency®

Bespoke SEO Management for Orthodontists

  • More Leads
  • More Sales
  • Increased Revenue
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WE ARE HERE TO HELP

Do these issues sound familiar?

  • Difficult to obtain backlinks
  • Unsure what content to write
  • Lack effective SEO strategy
  • No time to implement
  • Technical knowledge issues
It doesn't have to be this way

Our Approach

Our team takes time to learn your business, the niche you operate in and the resources your organisation has. We then develop a bespoke strategy to utilise your current assets and invest the time into those tasks we’re better suited at actioning. This lean approach is favoured by our clients as it seeks to maximise your return-on-investment (ROI).

OUTCOMES

What To Expect

More Backlinks

Backlinks are a form of Off page SEO and are essential in creating organic traffic and ranking higher in Google. Our team of digital marketers are here to help you achieve higher rankings.

Better Content

Content is essential on any webpage. It must be useful and authoritative in order for it to help you rank higher in search engines. We are here to help you achieve your corporate goals.

Optimised Website

Websites must be optimised to work in the most efficient way in order to deliver the best services. Our team uses the best tools and strategies in order to provide you with the best results.

What People Say About Us...

Featured Case Study

Forest Rock

The Brief

The priorities for the management team at Forest rock were to increase their online visibility, increasing brand awareness, increase leads and of course the bottom line - sales. Given the nature of the organisation with multiple products and services as well as distribution channels - the team at Visibility knew that prioritisation would be a key consideration.

The Strategy

Working with their in-house team, Visibility consulted on the design and build of the website which included the market research, competitor research and keyword research. This was done to establish that the direction for the new site, given the number of services offered would be the right one.

The Results

Despite the Covid-19 pandemic, we saw some fantastic results in 2020 for our digital partner Forest Rock. Total traffic rose by 1,818 % and from that we saw an 868% increase in organic traffic. Although we cannot share the details, with a change in how their customers purchase products, we also saw a huge growth in online sales with a big contributor of that being Organic Search (SEO) and Paid Search (PPC).

Let's make it happen

Our talented team of SEO experts cover all aspects to ensure the success of the strategy, here are the areas we can help you with:

SEO for Orthodontists

Search engine optimisation (SEO) is the process by which you are increasing the chances of visibility to your Orthodontist website. This is in order for Google and other search engines to see you and rank your site in the most appropriate place.

Keyword Research

When searching for answers it is often that your target audience is using similar terms and phrases. These are known as keywords and are important when writing content directed at your target audience when they are searching for Orthodontists.

Google Rankings

Google’s spiders scan your webpage in order to rank your site. The rankings are displayed on search engine results pages and the higher up the site the more chance it has to be clicked on and therefore viewed by your target audience.

Content

It is important that the content within your site is targeted towards your desired target audience. It must be relevant and useful to your audience’s search query in order to be absorbed and used by your desired demographics.

Technical SEO

Technical SEO needs to be optimised in order to rank higher on Google or any other search engines. This includes mobile friendliness, website speed and duplicate content. Each one of these aspects must be completed to the highest of qualities in order for search engines to rank your Orthodontist site highly. 

On-Page SEO

Changing content, on page images and URLS are all ways to optimise on page SEO. by doing this it allows search engines to easily analyse your site to see whether your content answers consumers’ search queries.  

Off-Page SEO

Off page SEO includes social media content and any other changes that can be made outside the web page itself to allow your webpage to be seen by others and indicated to search engines that your page is recognised and well known.

Link Building

Building links is an important way to gain exposure and to let search engines know that your site has some authority. Therefore, these search engines will rank your site higher knowing that your content is recognised by others.

Local SEO

Local SEO focuses on the surrounding areas search queries. Your aim is to rank highly within the surrounding areas of your Orthodontist business. This is becoming very competitive but if done correctly can bring great results.

Core Web Vitals

Google has a set of metrics which determine a user’s experience when using your site. These three metrics indicate to Google your site is performing well and is to a good standard for users.

Improve Your Online Visibility

Request your free website marketing review and our expert team will provide you with bespoke actionable advice to increase leads and sales to your organisation.

Free Website Review