SEO Management for Medical Practices
- More Leads
- More Sales
- Increased Revenue
WE ARE HERE TO HELP
Do these issues sound familiar?
- Difficult to obtain backlinks
- Unsure what content to write
- Lack effective SEO strategy
- No time to implement
- Technical knowledge issues
Our team takes time to learn your business, the niche you operate in and the resources your organisation has. We then develop a bespoke strategy to utilise your current assets and invest the time into those tasks we’re better suited at actioning. This lean approach is favoured by our clients as it seeks to maximise your return-on-investment (ROI).
What To Expect
Backlinks are ways in which other sites link to your site in order for you to gain an increase in organic traffic. Our team is able to assist you on this journey to creating more valuable backlinks to your web page.
Our experts are known to provide your corporate team with the best content, allowing your company to receive the best possible results.
We work to ensure your website works to its up best in order to provide your customers with the best possible answers to their search queries.
What People Say About Us...
"Has been great working with George, he really knows his stuff."
"George has been a real help in shaping the marketing communications at Forest Rock."
"The expertise provided by Visibility Agency has been a catalyst in developing our digital marketing strategy."
"I just watched your website review with my manager, and we were really impressed! Thank you so much for taking the time to do that, we really appreciate the feedback, and we are looking forward to talking with you later."
***** (Google Review)
"It was great to have a 1:1 meeting today with George Allsop. Would highly recommend to anyone looking for any sort of marketing advice to get in touch with George and Visibility Agency."
"First page organic result now on "Deltek PIM". Very pleased with this!"
Featured Case Study
The priorities for the management team at Forest rock were to increase their online visibility, increasing brand awareness, increase leads and of course the bottom line - sales. Given the nature of the organisation with multiple products and services as well as distribution channels - the team at Visibility knew that prioritisation would be a key consideration.
Working with their in-house team, Visibility consulted on the design and build of the website which included the market research, competitor research and keyword research. This was done to establish that the direction for the new site, given the number of services offered would be the right one.
Despite the Covid-19 pandemic, we saw some fantastic results in 2020 for our digital partner Forest Rock. Total traffic rose by 1,818 % and from that we saw an 868% increase in organic traffic. Although we cannot share the details, with a change in how their customers purchase products, we also saw a huge growth in online sales with a big contributor of that being Organic Search (SEO) and Paid Search (PPC).
Let's make it happen
Our talented team of SEO experts cover all aspects to ensure the success of the strategy, here are the areas we can help you with:
SEO for Medical Practices
Search engine optimisation is the process of increasing the chances of an increase in visibility for your webpage. The higher the visibility for your page the higher the chance of improved organic traffic and higher rankings in search engines.
Discovering which words are most commonly used by your target audience is an essential part of SEO. by knowing these keywords, you can understand the language of your medical practice customers and therefore increase traffic to your webpage.
To follow on, some keywords you find may be the reason your web page ranks higher in search engines. If your page ranks first on Google or any other search engine for specific keywords or phrases this is an indicator to Google that the content produced is useful and relevant for the user.
Content is a big part in SEO and is the main source of answers for your target audience. This being said, it is important that the content created, is targeted specifically towards your ideal target audience/ customers and has the answers they are searching for.
The main goal for technical SEO is to optimise the infrastructure of a website allowing it to be easy for search engines to crawl and index without any problems. An example of this could be modifying your navigation and website structure.
Site architecture and well targeted content are both some examples of types of on-page SEO. It is any alterations that can be done on the website straight from the creator alone. If on-page SEO is done correctly it can allow your medical practice to rank higher on search engines.
Photo sharing, Video sharing and social media posts are all prime examples of Off-page SEO. these are all things done outside the webpage that in turn will have a positive effect on organic traffic for your medical practice.
Getting other sites to link to your web page is ideal in order to increase organic traffic for your web page. The more links your site has this is a key indicator to Google of the relevance and the authority your medical practice site has for its users.
Local SEO targets the consumer searches within the surrounding areas of your medical practice. The aim is to reach the top of the search engine webpage for as many search terms within the local area as possible. By doing this it will increase your organic traffic.
Core web vitals are a way for Google to monitor the user experience when using your web page. These metrics are there to provide Google with a score on how well these targets are met. The better the score the higher the ranking.
Improve Your Online Visibility
Request your free website marketing review and our expert team will provide you with bespoke actionable advice to increase leads and sales to your organisation.Free Website Review