Bespoke SEO Management for Medical Companies
- More Leads
- More Sales
- Increased Revenue
WE ARE HERE TO HELP
Do these issues sound familiar?
- Difficult to obtain backlinks
- Unsure what content to write
- Lack effective SEO strategy
- No time to implement
- Technical knowledge issues
Our Approach
Our team takes time to learn your business, the niche you operate in and the resources your organisation has. We then develop a bespoke strategy to utilise your current assets and invest the time into those tasks we’re better suited at actioning. This lean approach is favoured by our clients as it seeks to maximise your return-on-investment (ROI).
OUTCOMES
What To Expect
More Backlinks
Backlinks are important in gaining higher rankings on Google. The more backlinks your website receives the better chance you have to rank higher on Google. Our team is here to guide you to success.
Better Content
Relevant and useful content is essential when building a webpage. This must be catered towards your target audience in order to answer their search queries. Our team is able to help you with this.
Optimised Website
Having a website that is fully functional to its highest potential is key to any webpage wanting to gain higher rankings. Our digital marketing team is able to provide you with the knowledge to optimise your website.
What our Customers & Partners Say
..."We've been working with Visibility Agency for a little over a year now and can confidently say, their customer service, communication and quality of work is the same today as it was when we first hired them. They've been the only agency we've used where we receive regular updates, meetings and monthly reports, without fail. They've been an integral part to the growth of our business and cannot recommend them highly enough for both the management of your GoogleAds and website SEO."
Chris Hall — Owner of Hall Personal Training
"Has been great working with George, he really knows his stuff."
David Lister — Director of MX Display
"George has been a real help in shaping the marketing communications at Forest Rock."
Nick Cooper — Sales and Marketing Director at Forest Rock
"The expertise provided by Visibility Agency has been a catalyst in developing our digital marketing strategy."
John Battersby — Managing Director of Fire Trade Supplies
"I just watched your website review with my manager, and we were really impressed! Thank you so much for taking the time to do that, we really appreciate the feedback, and we are looking forward to talking with you later."
Emily Dewell — Marketing Assistant at Stoneworld
***** (Google Review)
William Barron — Managing Director of Bespoke Funeral Care
"It was great to have a 1:1 meeting today with George Allsop. Would highly recommend to anyone looking for any sort of marketing advice to get in touch with George and Visibility Agency."
Daniel Huthwaite — Founder of Smaart Homes
"First page organic result now on "Deltek PIM". Very pleased with this!"
Matthew Nickerson — Director of Flo10
I connected with George yesterday on LinkedIn and he carried out an initial website review for me. The review was amazing in the detail he provided so quickly. We had a follow up call and George managed to understand my issues and also explain in a very clear way what I needed to do and how he could help. excellent communication and approach."
Allister Sly — Owner of Plantation Shutters South Limited
"We've been working with George at Visibility now for around 9 months and have had excellent results including improved SEO results and key word rankings! would highly recommend visibility!"
Jenna Ward — Marketing Assistant at Alpha Rail
"Truthful, honest and competent! At first I didn't expect to learn so much about different marketing strategies and tools. No regrets in working with Visibility."
Dinija Ramanauska — Intern at Visibility Agency
Featured Case Study
Forest Rock
The Brief
The priorities for the management team at Forest rock were to increase their online visibility, increasing brand awareness, increase leads and of course the bottom line - sales. Given the nature of the organisation with multiple products and services as well as distribution channels - the team at Visibility knew that prioritisation would be a key consideration.
The Strategy
Working with their in-house team, Visibility consulted on the design and build of the website which included the market research, competitor research and keyword research. This was done to establish that the direction for the new site, given the number of services offered would be the right one.
The Results
Despite the Covid-19 pandemic, we saw some fantastic results in 2020 for our digital partner Forest Rock. Total traffic rose by 1,818 % and from that we saw an 868% increase in organic traffic. Although we cannot share the details, with a change in how their customers purchase products, we also saw a huge growth in online sales with a big contributor of that being Organic Search (SEO) and Paid Search (PPC).
Let's make it happen
Our talented team of SEO experts cover all aspects to ensure the success of the strategy, here are the areas we can help you with:
Medical SEO
In order to rank high on Google you must manage your website making it easier for search engines to crawl and index your website. Optimising your Medical Company’s website will allow for your website to be read by google easily and more efficiently.
Keyword Research
When your target audience is searching for Medical Companies, there are specific words they are using in order to find what they’re looking for. These are known as keywords. Knowing what keywords your target audience is using is essential to writing the best content.
Google Rankings
Google rankings are a way of displaying which websites are the most credible and most useful for users when they are searching for answers when it comes to medical companies. The higher the website is on Google’s pages the more useful and more credible the sight is for its users.
Content
Content is essential to any website. This could be in the form of images, text, and videos. Anything displayed on the website’s pages is known as content. It should be targeted towards your chosen target audience and should be relevant to what they’re looking for.
Technical SEO
Technical SEO refers to modifying any technical aspects of your website in order to increase organic traffic and searches. This could include making your medical Company’s website easier for Google to crawl and index.
On-Page SEO
Changing the content within your medical company’s site is known as on-page SEO. This could be in the form of content marketing, keyword optimisation, images and on-page speed. Modifications to any part of your website is a form of on-page SEO.
Off-Page SEO
Off-page SEO is essentially the opposite to on-page SEO in terms of it involves any actions taken that are not directly within the webpages of the website. Off-page SEO can be in the form of link building, guest blogging and uses of social media.
Link Building
Link building is a form of off-page SEO and involves creating links on other web pages that link back to specific pages on your own medical company’s webpage. This in turn will generate an increase in traffic to your site.
Local SEO
Local SEO refers to taking action to become highly rated on searches within the area that your medical company operates in. Gaining higher rankings within your local area will increase your online traffic and potentially increase sales.
Core Web Vitals
Google has devised a set of metrics which control and monitor the ways in which web pages work. It uses these metrics as a checklist to whether websites are following what Google values when it comes to ranking.
Visibility Agency Digital Marketing Podcast
The Visibility Agency® Digital Marketing podcast is produced by Visibility Agency®, A Digital Marketing Agency Providing Maximum Visibility, Minimum Stress.
The host of the show is George Allsop and he is often joined by Co-Founder, Anna Allsop.
In each episode, we’re either talking to marketers about their journeys and lifting the lid on their experiences or we’re providing insights into best practises and the latest news and trends in the fast paced world of digital marketing.
Watch Latest Episode