Healthcare SEO - Search Engine Optimisation | Visibility Agency®

SEO Management for Healthcare Companies

  • More Leads
  • More Sales
  • Increased Revenue
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WE ARE HERE TO HELP

Do these issues sound familiar?

  • Difficult to obtain backlinks
  • Unsure what content to write
  • Lack effective SEO strategy
  • No time to implement
  • Technical knowledge issues
It doesn't have to be this way

Our Approach

Our team takes time to learn your business, the niche you operate in and the resources your organisation has. We then develop a bespoke strategy to utilise your current assets and invest the time into those tasks we’re better suited at actioning. This lean approach is favoured by our clients as it seeks to maximise your return-on-investment (ROI).

OUTCOMES

What To Expect

More Backlinks

Backlinks are hugely essential when it comes to ranking high on Google. Our passionate team of digital marketers can provide you with the best knowledge in creating backlinks for your company.

Better Content

With our experienced content experts, we are able to provide your company with the most relevant and useful content, designed especially for your target audience.

Optimised Website

With the help of our technical tools and strategies our team is able to bring your website to its best working ability.

What People Say About Us...

Featured Case Study

Forest Rock

The Brief

The priorities for the management team at Forest rock were to increase their online visibility, increasing brand awareness, increase leads and of course the bottom line - sales. Given the nature of the organisation with multiple products and services as well as distribution channels - the team at Visibility knew that prioritisation would be a key consideration.

The Strategy

Working with their in-house team, Visibility consulted on the design and build of the website which included the market research, competitor research and keyword research. This was done to establish that the direction for the new site, given the number of services offered would be the right one.

The Results

Despite the Covid-19 pandemic, we saw some fantastic results in 2020 for our digital partner Forest Rock. Total traffic rose by 1,818 % and from that we saw an 868% increase in organic traffic. Although we cannot share the details, with a change in how their customers purchase products, we also saw a huge growth in online sales with a big contributor of that being Organic Search (SEO) and Paid Search (PPC).

Let's make it happen

Our talented team of SEO experts cover all aspects to ensure the success of the strategy, here are the areas we can help you with:

Healthcare SEO

SEO, search engine optimisation refers to all the ways in which you can optimise your website to make it easier for search engines to read and scan in order to provide your Healthcare company with the best possible ranking.

Keyword Research

Think about the words that a user might search for to find a piece of your content. Users who know a lot about the topic might use different keywords in their search queries than someone who is new to the topic.

Google Rankings

Google rankings are rankings given to you by Google and they determine how credible your content is. The higher your Healthcare company is ranking the more credible and more likely your website is going to be seen by your target audience.

Content

Content within your site is very important and must be catered towards your target audience in order to rank highly on Google. Content must be relevant and useful for the reader and must answer their search query.  

Technical SEO

A website must meet the requirements of modern search engines in order to improve their organic rankings. Your Healthcare company website must make it easy for Google or other search engines to be able to crawl, index and read the website.

On-Page SEO

On-page SEO is any modifications made directly on the webpages or on the website itself. This can be in the form of images, content, and any backlinks you have included on the page. This is all done in order to rank better in search engines.

Off-Page SEO

Earning backlinks is not the only off-page strategy that can help improve your search ranking position. Off-page SEO takes place outside of your website and involves actions taken outside of your webpage in order to benefit your search rankings on Google.

Link Building

Building links to and from your website can improve your rankings due to the fact that Google will see your website as more authoritative and more relevant. With the more backlinks you have the better your chances are for ranking higher within search engines.

Local SEO

Local Search Engine Optimisation (SEO) is one of the most cost-effective online marketing approaches for a local company. Local SEO targets the surrounding areas of your Healthcare company and increases the chances of you ranking higher within local searches.

 

Core Web Vitals

Core web vitals are a set of metrics designed by Google to be able to monitor and grade webpages against these specific measurements in order to decide if they are keeping up to Google’s standards.

Improve Your Online Visibility

Request your free website marketing review and our expert team will provide you with bespoke actionable advice to increase leads and sales to your organisation.

Free Website Review