eCommerce PPC Management

We Can Help You

Does your eCommerce business need help with PPC?

Not Sure How PPC Works
Can't Keep Up With The Competition
Hard To Produce PPC Strategies That Convert
Can't Conduct Keyword Research

We will help you to create PPC campaigns

Are you looking for an eCommerce PPC management agency that is data-driven and trustworthy? Our Visibility Agency specialises in PPC for eCommerce and B2B businesses. We are focused on a data-driven approach, which is one of the most effective ways in getting the best results.

A data-driven approach allows for continuous optimisation and improvement of our PPC strategies. By analysing the data such as CTR, conversions, and ROI, we are able to focus on keywords and campaigns that are performing well and bring you the most leads and customers.

As PPC experts we will make informed decisions about where your budget is worth allocating and which audiences are worth targeting. We always discuss everything with our clients to come to the best conclusion for their businesses.

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Benefits of our eCommerce PPC services

Increased Revenue

The primary goal of our PPC campaigns is to increase the revenue of your eCommerce business. Our team will take care of PPC management and you as a business owner will have more time to focus on managing staff and running other important business tasks.

Better Return On Investment

Our team of PPC experts will develop data-driven strategies that will bring you great leads and customers. We will improve your ROI by implementing techniques that focus on an in-depth customer journey.

Qualified Traffic To Your Website

We will focus on using the best keywords in your campaigns in order to get qualified leads that will turn into loyal customers. We will boost awareness of your brand and traffic to your eCommerce website.

Meet Our Team

George Allsop

Managing Director & Founder

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Anna Allsop

Co-Founder

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Cj Brown

Web Designer / Developer

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Ranjie Banac

Email Marketing Assistant

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What People Say About Us...

..."We've been working with Visibility Agency for a little over a year now and can confidently say, their customer service, communication and quality of work is the same today as it was when we first hired them. They've been the only agency we've used where we receive regular updates, meetings and monthly reports, without fail. They've been an integral part to the growth of our business and cannot recommend them highly enough for both the management of your GoogleAds and website SEO."

"Has been great working with George, he really knows his stuff."

"George has been a real help in shaping the marketing communications at Forest Rock."

"The expertise provided by Visibility Agency has been a catalyst in developing our digital marketing strategy."

"I just watched your website review with my manager, and we were really impressed! Thank you so much for taking the time to do that, we really appreciate the feedback, and we are looking forward to talking with you later."

***** (Google Review)

"It was great to have a 1:1 meeting today with George Allsop. Would highly recommend to anyone looking for any sort of marketing advice to get in touch with George and Visibility Agency."

"First page organic result now on "Deltek PIM". Very pleased with this!"

I connected with George yesterday on LinkedIn and he carried out an initial website review for me. The review was amazing in the detail he provided so quickly. We had a follow up call and George managed to understand my issues and also explain in a very clear way what I needed to do and how he could help. excellent communication and approach."

"We've been working with George at Visibility now for around 9 months and have had excellent results including improved SEO results and key word rankings! would highly recommend visibility!"

We’ve Worked With...

Those Who Trust Us

What PPC services do we provide?

Google Search Ads

Google’s search advertisements are the most popular and effective type of ads. As you probably already know, Google Search ads appear on the top and bottom of SERPs. They consist of text only but are great to target your ideal audience.

In order to target the right audience, we will research the best keywords that can be used in your campaigns. Selecting the most relevant ones will improve your CTR and conversions.

Google Shopping Ads

Google Shopping Ads are a bit similar to Google Search Ads, but they can appear not only on the results pages but also on other platforms such as YouTube. They are a great way to promote your products to various audiences and boost your brand awareness.

Google Display Ads

Display Ads are not text-based like Google Search ads, but image based. When using display ads, Google will show your ads to relevant people across Google Display Network. This network consists of more than 2 million websites, apps and videos.

Google Shopping Ads

Google Shopping Ads allow businesses to upload their products to Google Merchant Center. This enables people to see images of your products when they search for similar terms on Google. These types of ads are great for eCommerce businesses to showcase their assortment.

Bing Ads

We will explore if your audience uses the Bing search engine and if yes we will develop a PPC strategy for Bing. Bing Ads can be also an effective way of getting leads and customers for some eCommerce businesses.

Social Media Ads

Social media ads are another effective way of advertising eCommerce businesses. If your audience is on Facebook, Instagram, TikTok or LinkedIn, we will make sure to develop a bespoke strategy that brings you customers

Amazon PPC Ads

If your eCommerce business sells products through Amazon, our team can help you with implementing Amazon PPC strategy that will help you to boost sales.

Featured Case Study

Forest Rock (Loughborough)

The Brief

The priorities for the management team at Forest rock were to increase their online visibility, increasing brand awareness, increase leads and of course the bottom line - sales. Given the nature of the organisation with multiple products and services as well as distribution channels - the team at Visibility knew that prioritisation would be a key consideration.

The Strategy

Working with their in-house team, Visibility consulted on the design and build of the website which included the market research, competitor research and keyword research. This was done to establish that the direction for the new site, given the number of services offered would be the right one.

The Results

Despite the Covid-19 pandemic, we saw some fantastic results in 2020 for our digital partner Forest Rock. Total traffic rose by 1,818 % and from that we saw an 868% increase in organic traffic. Although we cannot share the details, with a change in how their customer purchase products, we also saw a huge growth in online sales with a big contributor of that being Organic Search (SEO) and Paid Search (PPC).

Let us help you

Our talented team of PPC experts cover all aspects to ensure the success of the strategy for your business. Get in touch now to find out more.

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Why should you trust our agency?

We are very passionate about all things PPC and SEO. Our team has years of experience in eCommerce PPC management and we follow the newest trends and updates. We love helping small, medium and big businesses to reach their goals. For us, communication is key to understanding each client’s needs.

We have a trustworthy and honest team that wants to have a real impact and help eCommerce businesses as much as it is possible. With us, you will have a flexible contract, which means that if you are ever not happy and want to pause our services, we can do it for you no matter the reason.

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PPC FAQs

What Is The Difference Between Organic And Paid Results?

Organic results use SEO strategies in order to rank for specific keywords and have better rankings in the SERPs. These strategies involve keyword research, writing high-quality and well-optimised content as well as link building practices.

In contrast, paid results do not have to follow all these practices as you pay for your ads. This means that your paid ads can show at the top of the search results pages above your competitors. However, you still need to optimise your ads with the right keywords and your landing pages need to be compelling to win the bids. In most cases, your website will appear on the first page with paid ads, which with organic SEO is much harder.

Why Paid Search Is Important?

Paid search is important because it allows you to skip waiting for your SEO in order to rank your pages. Paid search will drive more relevant traffic to your website and increase your conversions. Moreover, it boosts your brand awareness. Many businesses utilise PPC strategies and increase their profitability.

How Quickly Will I See The Results?

The results of PPC can be seen much quicker than those of SEO. However, for the best results data has to be collected first. Therefore, the average time is about 3 months. During that time Google and other search engines should collect enough data that can be analysed and optimised if campaigns are not successful.

Is PPC Right For My Business?

The majority of businesses that use PPC benefit from it. PPC helps to increase website traffic, which then doubles the chances of leads and conversions.

Let's See How We Can Help

Our team of experts are here to support you and your team.