SEO strategy generates 227% increase in rankings for service provider

Organic Search (SEO)

Samurai Security – Cyber Security Experts

Client Overview

Samurai Security is a cyber security firm based in Chesterfield in Derbyshire. They specialise in providing businesses with professional ethical hacking to help find vulnerabilities with their digital assets. Visibility has worked with Samurai Security since 2018 and have developed a marketing strategy to improve their organic traffic and to generate leads.


Organic website visitors gained


Increase in keywords ranking

The Brief

Visibility was presented with the opportunity to improve the organic traffic as well as improve the number of organic enquiries.

Their core objectives were:

  • Improve relevant organic traffic year-on-year
  • Improve the number of keywords rankings month-on-month
  • Increase the number of organic enquiries year-on-year

The Strategy

1.Optimisation of Existing Content

The content we inherited was lacking in structure, purpose and optimisation. We took the existing pages and implemented changes to make the most of the current URL and page content. The techniques we used helped to increase the amount of keywords those pages ranked for and improve the existing keywords pushing them higher up the search engines.

2.Blog Content Creation

We quickly identified the opportunity to answer frequently asked questions within the Cyber Security space. The strategy was to become a thought leader in this niche and be the go to company for people looking to protect their digital assets.

The Results

We’ve been generating results for Samurai Security since 2018.

Here are just some of the achievements we’ve made with the account:

  • 3,200 organic visitors gained
  • 227% increase in keyword rankings

Focused On Results

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LinkedIn strategy delivers leads under £40.00 for bespoke stone specialists

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Get in touch

Contact the team at Visibility today for all of the expertise, guidance and support you need to reach your clients, and encourage them to champion your product or service.

Alternatively, you can contact us on:

Phone: 0115 828 4824