WordPress website refresh for local funeral provider

Website Design & Development

Bespoke Funeral Care – Funeral Providers

Client Overview

Bespoke Funeral Care is one of the East Midlands leading funeral care providers with a range of beautiful funeral services. They help to make sad occasions personal and thoughtful for loved ones. Visibility has worked with the team at Bespoke Funeral care since early 2021 and have developed a marketing strategy which consistently delivers results.


Website launched

The Brief

Although we work with Bespoke Funeral Care on a number of different channels, this case study focuses on the design and development of their new website. We were given the opportunity to design the layout as well as the design and build of a new website.

The core website objectives were:

  • Better communicate their core values
  • Create important strategic landing pages
  • Improve user experience

The Strategy


Visibility worked alongside the team at Bespoke Funeral Care to understand their target audience. We created a strategy with the more important key messages that would resonate with the people we’re trying to communicate with. 

Core Services

The previous website had a number of funeral services but it wasn’t fully communicated. We simplified the offering and made it more accessible to try to encourage more high value enquiries.

User Experience

We identified that the number of clicks it took to get the right information was too many. By developing a website with the user in mind, we were able to make the journey from website visitor to customer that bit easier. 

Content Creation

Bespoke Funeral Care lacked the internal resources to be able write compelling content. Our team was able to present them in the best light, communicate their core messages and provide detailed information relating to the services they offered.

The Results

We’re really pleased to present you:


Success Stories

Learn The Strategies We Used To Grow Our Partners Online Presence

140+ Pinterest campaign conversions generated for stone manufacturer

Stoneworld – Bespoke Stone Specialists

Discover How

Facebook & Instagram campaign generates 18% reduction in cost-per-lead for stone manufacturer

Stoneworld – Bespoke Stone Specialists

Discover How

LinkedIn strategy delivers leads under £40.00 for bespoke stone specialists

Stoneworld – Bespoke Stone Specialists

Discover How

Get in touch

"*" indicates required fields

This field is for validation purposes and should be left unchanged.

Get in touch

Contact the team at Visibility today for all of the expertise, guidance and support you need to reach your clients, and encourage them to champion your product or service.

Alternatively, you can contact us on:

Phone: 0115 828 4824

Email: hello@visibility-agency.com